I’m Part of A Team Now! Sports Betting—Consumption Communities and the Prevention “Plays” Needed to Reach This Team of Gamblers
The legalization of sports betting across jurisdictions and global markets expanded availability and accessibility of sports betting with 1 in 5 U.S. adults (19%) reporting personally betting money on sports in the last 12 months (Pew Research Center, July 2022). This session provides an overview to sports betting, “lure” and excitement, “belonging” features, and the […]
